Does France Love Cash?
The International Mint Industry Association (IMIA) issued a brief making the case for cash and for freedom of choice at its launch this month. This built on the research carried out by the Monnaie de Paris and reported at the Coin Conference last year by Marc Schwartz, Chairman and CEO of the Mint and Vice President of the IMIA.
The Mint asked Ifop to conduct a quantitative survey exploring the attitude of the French public to cash and coins, in a period covering 2021-2022. Overall, it found cash remains deeply embedded in the lives of French people and that the advantages of cash are well understood. Equally the concept of a cashless society is unwelcome. Finally, there is a wish for the one and two cent coins to be retained.
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